€4,809,548 in 29 days

€4,809,548 in 29 days

Last February we broke crowdfunding records and raised $1.19 million for the new collection of LIV Watches. When Filippo Loreti asked me to help them with their launch, I knew we had great chances of smashing that record… I just didn’t expect we’d more than quadruple...
7 Brutal Ways to Fight Facebook Ad Fatigue

7 Brutal Ways to Fight Facebook Ad Fatigue

If you’ve ever run any Facebook advertising campaigns, you must have experienced the frustration that comes with Facebook ad fatigue – haven’t you? Think of your last campaign. You did everything just perfectly: identified the best target audience,...