New Facebook Detailed Targeting: How To Select LASER-Targeted Audiences
Have you ever felt that there’s something missing from the Facebook ad targeting? Like the time you wanted to reach people interested in Marketing AND Chocolate at the same time? Well, now you CAN…
The Biggest Mistake You’re Making On LinkedIn (And How To Fix It)
Imagine you’re at a networking event. Everything is going great: you’re meeting new people, talking to different professionals and exchanging contact details, hoping to do business with them in the future. Suddenly a complete stranger walks up to you, pushes his...
7 Brutal Ways to Fight Facebook Ad Fatigue
If you’ve ever run any Facebook advertising campaigns, you must have experienced the frustration that comes with Facebook ad fatigue – haven’t you? Think of your last campaign. You did everything just perfectly: identified the best target audience,...
How to Create Killer Multi-Product Ads with Facebook Power Editor
I don’t know why, but I’ve been fortunate to be among the very first ones to get access to the newest Facebook advertising features. First there were the updates to website custom audiences, then the ‘Build Audience’ button becoming...
2015 Super Bowl Commercials: the ‘Best and Worst’ Ad Awards
The greatest sporting event in the entire world (or at least in the US) – Super Bowl – has come and gone. The game, on which New England’s Patriots won against Seattle’s Seahawks, attracted more than 110 million viewers and apparently broke the...
How To Create a Seamless Facebook Cover Photo and Profile Picture Design + Free Template
I was scrolling down my news feed, hunting for any interesting news, when I saw this article about a girl who’s Facebook cover photos are just fantastic – and I naturally had to check it out! Honestly, this girl is kicking some serious ass: You also must...
The No.1 Thing That’s Killing Twitter
For the past few months I’ve spent much more time on Twitter and started to see some real value in it. The flux of tweets can be overwhelming sometimes, but with some clever management, like setting up Twitter lists or different feeds, you can not only survive...
Why I Killed My Most Popular Blog Post
Marketing On June 9th, 2013, I published my infamous article on the 22 reasons to hate Apple. My website was just a few months old and didn’t have much content or any backlinks (still doesn’t, for that matter). Yet my article jumped to the top search...